Hi, I’m Liam O’Connell, a London-based CBD researcher and science writer with a PhD in Pharmaceutical Sciences. I specialize in cannabinoid pharmacology and have spent the past several years studying the effects of CBD and its derivatives in both clinical and laboratory settings.
My passion lies in translating complex research into practical, trustworthy guidance for everyday users. I’ve authored and co-authored multiple peer-reviewed publications on the therapeutic potential, bioavailability, and safety profiles of cannabinoids, and I continuously stay updated with emerging studies and regulatory developments in the CBD space.
At KeepItCBD, I use my background in pharmaceutical science to help readers make informed decisions by offering accurate, evidence-based content on CBD products, usage, and wellness trends. My goal is to empower you with reliable information—whether you're new to CBD or looking to deepen your understanding of what truly works and why.